How quickly can I get started with Zenovay?

Getting started takes less than 5 minutes. Simply sign up for a free account, add our one-line JavaScript code to your website, and you will start seeing visitor data on the 3D globe immediately. No complex configuration or technical expertise required.

Is Zenovay GDPR and privacy compliant?

Yes. Zenovay is designed with privacy-first principles and complies with GDPR, CCPA, and other privacy regulations. Our analytics use minimal, essential cookies for session management and do not use cross-site tracking or fingerprinting. We do not sell visitor data. See our Cookie Policy and Privacy Policy for full details.

What makes the visitor value scoring so accurate?

Our AI analyzes multiple behavioral signals including page views, time on site, scroll depth, interaction patterns, and conversion indicators. The algorithm learns from your specific website patterns to assign value scores that correlate strongly with actual conversions and business value.

Can I integrate Zenovay with my existing tools?

Yes! Zenovay provides a comprehensive API and webhooks for custom integrations. Connect with tools like Stripe, Slack, and Zapier, or build custom integrations with our REST API. Our team can help set up complex integrations for Enterprise customers.

What happens if I exceed my plan visitor limit?

We never stop tracking your visitors or cut off your service. If you exceed your plan limit, we will notify you and you can upgrade to accommodate your growth. For occasional spikes, we provide a small buffer. We believe growing businesses should not be penalized for success.

How accurate is the geographic location data?

Our location data is highly accurate, typically within city-level precision (85-95% accuracy). We use multiple IP geolocation databases and advanced algorithms to ensure the most accurate positioning on the 3D globe. Enterprise customers can access even more precise data.

Can I customize the dashboard and reports?

Absolutely! Pro and Enterprise plans include custom dashboard creation, white-label reporting, and the ability to create custom metrics and segments. You can save multiple dashboard views, schedule automated reports, and share specific insights with team members.

What kind of support do you provide?

We provide email support for all users, with priority support for paid plans. Enterprise customers get dedicated phone support and a dedicated account manager. Our support team consists of analytics experts who can help with setup, optimization, and strategy.

Is there a long-term contract required?

No contracts required! All our plans are month-to-month or yearly (with a discount). You can upgrade, downgrade, or cancel anytime. We believe in earning your business every month by providing exceptional value, not by locking you into long contracts.

Is there a free plan?

Yes! Zenovay includes a free plan with 1 website, 2 team members, and 1 year of data retention. No credit card required. You can upgrade to a paid plan anytime for more websites, team members, and longer data retention.

Cookieless Analytics: The Future of Web Tracking

The web is moving away from cookies. Safari and Firefox already block third-party cookies. Chrome is restricting them. Privacy regulations require consent for most cookies. For analytics, this means a fundamental shift in how we track and understand user behavior.

Why Cookies Are Declining

Cookies were invented in 1994 as a way to maintain state in the stateless HTTP protocol. They were never designed for the surveillance infrastructure they have become. Here is why they are being phased out:

Browser restrictions: Safari's Intelligent Tracking Prevention (ITP) blocks all third-party cookies and limits first-party cookies. Firefox has Enhanced Tracking Protection. Chrome is rolling out Privacy Sandbox
Regulatory pressure: GDPR, CCPA, and ePrivacy Directive all require informed consent for non-essential cookies, creating friction and reducing opt-in rates
Ad blockers: Over 40% of desktop users run ad blockers that also block tracking cookies and analytics scripts
Consumer awareness: Users increasingly reject cookie consent banners, with some studies showing 30-50% rejection rates

The Impact on Analytics

For analytics, the cookie decline means:

Inaccurate Visitor Counts

When users reject cookies, their visits go untracked. A site with 100,000 actual visits might only report 60,000 in cookie-based analytics.

Broken Attribution

Without cookies, tracking the user journey across sessions becomes unreliable. Multi-touch attribution models break down.

Compliance Burden

Maintaining cookie consent banners, managing user preferences, and keeping consent records creates ongoing legal and technical work.

How Cookieless Analytics Works

Cookieless analytics uses alternative methods to track website activity without storing identifiers in the browser:

Session Hashing

Instead of setting a cookie, the analytics tool creates a temporary hash from non-personal data — typically a combination of the date, a salted IP address, and the user agent string. This hash identifies a session but is discarded at the end of the day, making it impossible to build long-term user profiles.

Server-Side Processing

Data is processed on the server before storage. IP addresses are hashed or truncated immediately, and no personal data is ever written to disk. This approach is inherently more private than client-side cookie-based tracking.

First-Party Context

Cookieless analytics operates within the context of your own website. It tracks page views, events, and referrers without any cross-site tracking capability. This is fundamentally different from third-party cookie-based systems that can follow users across the web.

What You Gain

More accurate data: When you do not need consent for analytics, you capture 100% of visits instead of only those who accept cookies
No consent banners: In many jurisdictions, cookieless analytics does not require a consent banner, improving user experience
Simpler compliance: Without cookies, there is less to manage, document, and audit
Future-proof: As browser restrictions increase, cookieless solutions continue working without changes

What You Trade Off

Cookieless analytics is not without limitations. Being honest about trade-offs helps you make the right choice:

Approximate unique visitors: Without persistent identifiers, unique visitor counts are estimated, not exact
Limited cross-session tracking: Tracking a user's journey across multiple visits is harder without cookies
No individual user profiles: You work with aggregate data, not individual user histories

For most businesses, these trade-offs are acceptable. The data you get from cookieless analytics is more than sufficient for making informed decisions about your website and marketing.

How to Make the Transition

Audit your current setup: List all analytics and tracking tools on your site and what cookies they set
Choose a cookieless tool: Evaluate options like Zenovay, Plausible, Fathom, or Simple Analytics based on your feature needs
Run in parallel: Install the new tool alongside your current analytics for 2-4 weeks to compare data
Validate your data: Ensure the cookieless tool captures the metrics you need for decision-making
Remove old scripts: Once you are confident in the new data, remove cookie-based analytics scripts and their associated consent banners

The move to cookieless analytics is not a compromise — it is an upgrade. You get more accurate data, simpler compliance, and a better experience for your users. The sooner you make the transition, the sooner you stop losing data to cookie rejections.

Glossary

What is Cookieless Tracking?

Privacy