Google Analytics Alternative
Looking for a Google Analytics alternative?
GA4 is the industry standard for a reason. But if you need revenue attribution, heatmaps, and privacy compliance without the complexity, Zenovay might be a better fit.
Why People Switch from Google Analytics
GA4 is powerful, but these are the real pain points we hear from teams making the switch.
Data sampling distorts reports
GA4 samples data at higher traffic volumes, meaning your reports show estimates rather than actual numbers. Zenovay never samples, so every data point is real.
Privacy and compliance concerns
GA4 sends data to US servers and has faced regulatory action in Austria, France, and Italy. Businesses operating in the EU face genuine compliance risk.
Overwhelming complexity
GA4 was designed for data analysts, not marketers or founders. Configuring custom events, dimensions, and attribution requires significant technical expertise.
No built-in revenue attribution
Connecting revenue to marketing channels in GA4 requires custom dimensions, conversion events, and often third-party tools. Zenovay connects to Stripe and shows attribution automatically.
What You Gain with Zenovay
Replace GA4 + Hotjar + spreadsheets with one platform.
Revenue attribution built in
Connect Stripe and see which channels, campaigns, and pages bring paying customers. No custom dimensions or complex event setup needed.
Heatmaps and session replay included
Replace Hotjar entirely. Click, scroll, and movement heatmaps plus full session replay in every paid plan.
privacy-compliant by default
Cookie-free tracking option means no consent banners. Data never leaves the EU.
Designed for clarity, not complexity
See actionable insights in 2 minutes, not 2 weeks. Your marketing team will actually use this tool.
Feature Comparison
| Feature | Zenovay | Google Analytics |
|---|---|---|
| Revenue Attribution | ||
| Heatmaps | ||
| Session Replay | ||
| EU Data Hosting | ||
| Cookie-free Tracking | ||
| No Data Sampling | ||
| 2-Minute Setup | ||
| Google Ads Integration | ||
| Free Unlimited Tier | ||
| Massive Ecosystem |
Pricing Comparison
Zenovay
Google Analytics
Frequently Asked Questions
Can Zenovay replace Google Analytics completely?
For most businesses, yes. Zenovay covers web analytics, heatmaps, session replay, and revenue attribution. The main exception is if you rely heavily on Google Ads integration, where GA4 has a native advantage.
Is Zenovay free like Google Analytics?
Zenovay has a free tier for 1 website with basic analytics. Paid plans start at $20/month and include heatmaps, session replay, and revenue attribution. When you factor in the cost of Hotjar ($80+/month) that most GA4 users also need, Zenovay is often cheaper overall.
Does Zenovay sample data like GA4?
No. Zenovay never samples your data, regardless of traffic volume. Every visit, every click, every session is captured. GA4 applies data sampling at higher traffic volumes, which can lead to inaccurate reports.
How long does it take to migrate from GA4 to Zenovay?
You can install Zenovay in about 2 minutes by adding a single script tag. We recommend running both tools in parallel for a few weeks to compare data before fully switching.
Is Zenovay privacy-compliant?
Yes. Zenovay is Unlike GA4, which sends data to US servers and has faced regulatory action in Austria and France, Zenovay keeps data within the EU by default.
Ready to try the alternative?
Get started free. Keep GA4 running. Compare the data yourself.
No credit card required · Setup in 2 minutes · Free plan forever
